SPECIAL REPORTS
ADWEEKMEDIA UPFRONT 2009

AdweekMedia Upfront 2009 is your one-stop shop for all news and analysis about the 2009 television upfront marketplace, in which some $18 billion in advertising is committed to the broadcast and cable networks, TV syndicators and their digital arms. Coverage from the reporters and editors of Mediaweek, Adweek, Brandweek and The Hollywood Reporter includes the latest breaking marketplace news, analysis of program offerings from the networks, insight from Mr TV, Marc Berman and Live Feed blogger, James Hibberd, and video analysis of the major networks' upfront presentations to media buyers and planners.

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MAGAZINE HOT LIST

Magazine Hot List 2009: Top 10 Magazines


The Hot List and 10 Under 60 Hot list annually recognize consumer magazines with a recent track record of standout advertising revenue and page performance.

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AAAA MEDIA CONFERENCE COVERAGE
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Buyers Demand Flexibility Heading Into Upfronts


Faced with the worst economy in a generation, and with ad budgets down amid predictions they will sink further as the year progresses, there is little disagreement among ad buyers that they have a lot of leverage heading into this year’s upfront television marketplace.

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CABLE REPORT
DIGITAL HOT LIST
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Digital Hot List 2009


Facebook is not the only digital success story, as AdweekMedia digital editors Mike Shields and Brian Morrissey spell out in this year’s Digital Hot List.

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MEDIA OUTLOOK
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Media Outlook 2010: Crawling From the Wreckage


AdweekMedia's staff brings out the 2010 Media Outlook. How bad (or good) does it look out there? Find out inside.

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2009 SUPER BOWL

Adweek Media's Super Bowl Coverage


AdweekMedia's dedicated Super Bowl XLII channel melds news, video and social-media to provide integrated coverage of the advertising in this year's game.

Visit early and often for the latest news updates from the writers and editors of Adweek, Brandweek and Mediaweek and a selection of classic Super Bowl ads old and new.

New this year: A real-time feed following the latest Super Bowl talk on Twitter.

And there's a link to our AdFreak blog to help you catch the marketing Fumbles and foibles of the game big.

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MEDIA PLAN OF THE YEAR
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The AdweekMedia Plan of the Year


The global economy may be in a shambles. The prospect of world peace may again be at its nadir. The U.S. government may now even own a majority of General Motors. Despite all these dire circumstances and events, it’s a pleasure to present one reliable, stable, happy truth: Some media agencies continue to execute innovative, original and effective plans for their clients to move the needle—sales or ratings. Here, we salute all of this year’s winners.

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MEDIAWEEK 50
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The 2009 Mediaweek 50 List


Let’s hear it for the Mediaweek 50: those programmers, sales chiefs, buyers, researchers, editors, publishers and innovators, who've kept their operations running better than the competition. It’s that much more of an accomplishment in these challenging times.

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MEDIAWEEK FORECAST

Forecast 2009: Media Agencies


For marketers, 2009 may be a year of experimentation and changing channels. At the very least they will be thinking hard about shifting dollars to different ad platforms where there could be a better return on investment during the recession. At media shops, job one will be helping clients navigate those moves as they fly into the economic turbulence.

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MEDIA ALL-STARS

Media All-Stars 2008


These are undeniably challenging times for media. Budgets and staffs are being cut, uncertainty lingers in the background of many decisions and executives keep trying to identify the bottom of the downturn. Such fear often leads to sticking with the tried and true. And for some, that works.

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Freshman Series Update

2009-11-06

Two new series to-date, NBC's Mercy and The Vampire Diaries on The CW, have been given their walking papers.  Ten, meanwhile, have been renewed for the full season.  We have the full scoop here.

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Do you eat, breathe and sleep TV, but don't want to start your own blog?
Share your thoughts and opinions with thousands of TV lovers everywhere at Marc Berman's PIFeedback.com, a forum about all things television. The Programming Insider posts the previous nights broadcast ratings results and weighs in on any number of TV issues, from the latest hits to the best of the classics.
Click Here to Chat

Click here to hear Marc Berman's morning review of last night's TV highlights and lowlights. Berman, aka The Programming Insider, offers tasty tidbits from his daily enewsletter, dishes on TV news (occasionally with a guest editor from Mediaweek) and previews upcoming shows to watch or avoid.

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Mr. TV: Putting the 'V' in DVR

Other than Lost, the last science fiction show I really got into was cheesy daytime serial Dark Shadows, and that was 40 years ago. Full disclosure: I was actually a member of a local Dark Shadows fan club.

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Special Reports, Media Advertising and More with Mediaweek

Mediaweek is the one publication devoted to the media industry. From detailing high-profile marketing strategies and media advertising techniques to our own brand of media analysis, we are trusted to deliver precise and relevant information to our readers. Each year, we publish a number of special reports that take a deeper look into the industry and we share our own insight on how the topics at hand will impact your business.