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Bloomberg Preps Major Marketing Push

Seeking an agency or agencies to help it with “corporate identity and design, advertising, media, digital, events and demand generation.”

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Vote for Decade's Best Ads, Agencies and More

To mark the end of the decade, the editors at AdweekMedia will select the best marketing, media and agency performances from 2000 to 2009 across a total of 33 categories. These will be our choices for the people, companies, brands, products and creative work that most influenced the industry and came to define the era. We call it, Best of the 2000s.

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Senate Confirms 'Intellectual Property Enforcer'

A Senate committee on Thursday confirmed the nomination of, Victoria Espinel, President Obama's nominee for the top intellectual property enforcer in Washington. Espinel now must be confirmed by the full Senate.

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Mediabrands Names Tara Comonte COO

Tara Comonte, CFO at Mediabrands, has been elevated to chief operating officer, a new post at the IPG media oversight arm.

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Media All-Stars 2009

In a year like the media and agency businesses have had, all-star caliber executives really come in handy. When your department’s been cut down from 15 to three, you have to be smart, patient and resourceful to generate results when others might give up. Jeanine Swanson, one of our dozen 2009 Mediaweek Media All-Stars, lived through that cutback, yet still executed innovative, high-quality out-of-home campaigns for the U.S. Air Force and other clients of GSD&M Idea City. 

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Agencies Slow to Harness Social Media
Agencies: Nielsen's Live-Plus-Same-Day May Inhibit Local TV Ad Dollars
@Media and Money: Challenging Times Across All Media
Report: Total Auto Advertising to Inch Up in 2010
Bayer HealthCare Picks Initiative
Grubbs Leaving Omnicom
Nielsen to Add Local Live-Plus-Same-Day Metric
Mediabrands Latest to Tinker with Local Buying Unit
CIMM to Meet With Set-Top Box Research Firms
Nielsen, DataLogix Partner for Better Online Ad Targeting
TRA Names Bob Meyers President, COO
FCC to Study 'State of Media'
Media Companies Following OVAB Guidelines
Razorfish's Colin Kinsella Moves to Digitas
Analysis: Prime Network TV Ad Cost Dives in Q3
Barbara Cipolla Joins OMD as CMO
Updated: CIMM Posts Research RFPs on Site
Nielsen's Whiting Joins MarkMonitor Board
Initiative to Launch Biz Intelligence, Analytics Process
Razorfish's Jeff Lanctot Jumps to Microsoft

Mediafreak


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CBS Wins Thursday Overnights; ABC Poised for Leadership Among Adults 18-49

2009-11-20

It was business as usual on Thursday, with CBS first in the overnights, and ABC expected to win the evening overall among adults 18-49 thanks to the ongoing strength of Grey’s Anatomy. Third in the metered markets was vastly improved Fox (which was up 58 percent year-to-year), followed by NBC and The CW. 

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Click here to hear Marc Berman's morning review of last night's TV highlights and lowlights. Berman, aka The Programming Insider, offers tasty tidbits from his daily enewsletter, dishes on TV news (occasionally with a guest editor from Mediaweek) and previews upcoming shows to watch or avoid.

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Mr. TV: Stuffing TV Turkeys

It’s almost Thanksgiving, and incredibly this is my sixth annual column dedicated to the best and worst on the small screen. And as always, there are plenty of turkeys stuffing up the airwaves just waiting to be plucked by Mr. TV.

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