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Xbox pacts with Netflix


July 14, 2008 Microsoft kicked off the E3 video game conference Monday here by announcing a new deal with Netflix to enable Xbox 360 owners to play movies on demand through their consoles. Created as a PC service, Netflix has been partnering with consumer electronics companies to make Watch Instantly a TV experience. The deal could boost Microsoft's efforts to turn the Xbox 360 into a digital entertainment hub, and it potentially gives Netflix access to more than 12 million Xbox Live subscribers.

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