Summit's 'Twilight' a franchise with bite

October 02, 2008 The head of marketing for upstart indie studio Summit Entertainment couldn't figure out why a line was snaking around the San Diego Convention Center nearly 24 hours before her panel was set to begin. For those in the schoolgirl demo, the hunger for "Twilight" has become a blood lust as instense as their male classmates' desire to see summer superhero movies. Summit is counting on those fans to spread the word to other age groups or even to come back for "Titanic"-esque repeat viewings.

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