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Partner Apatow enlivens FunnyOrDie


October 17, 2007 Fresh off his hit summer films "Superbad" and "Knocked Up," Apatow will join Will Ferrell and Adam McKay as a contributor and investor to the Web site. The injection of new comedic energy makes good on FunnyOrDie's stated intention to expand the site's creative contributors. Since exploding onto the scene in April with the viral video "The Landlord," FunnyOrDie has seen its traffic steadily taper off in the ensuing months (HR 10/12).

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