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Cartoon net routes games to consoles


June 13, 2007 The Cartoon Network's new-media arm is expanding its games distribution to video game consoles through a new browser application developed at AFI's Digital Content Lab. Cartoon Network is the first television network to use Adobe's Flash technology to reach the massive console audience. Ross Cox, senior director of entertainment products, Cartoon Network New Media, said this initiative effectively demonstrates how the console browser can be utilized as a new distribution platform.

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