Celebrity, politics and commerce

October 27, 2008 Madsen, who made a splash in movies like "Sideways" and "Candyman," has hit the airwaves to spread the word about a couple of seemingly disparate matters of interest to women -- encouraging them, via a public service announcement, to get involved in the political process, and selling them, via a highly visible multimedia campaign from Grey, on the benefits of a popular, wrinkle-combating drug. Allergan, manufacturer of Botox, of which Madsen is the face, partnered with the League of Women Voters on an initiative called Freedom of Expression Through Film. Playing off the Botox tagline, the drugmaker calls the public-awareness campaign "dedicated to voter education and self-expression."

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