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'Silence' music video makes YouTube noise


March 22, 2007 Film marketing has taken on a new face this week: music videos on YouTube. Now, it's a value add on the soundtrack album, which also features the score by former Nine Inch Nails keyboardist Charlie Clouser. Kathy Nelson, president of film music at Universal Pictures, says this type of guerrilla marketing is a vehicle to promote film releases online.

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