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Last week's disclosure came during a gathering of the nonprofit Digital Coast Roundtable held at the Fairmont Miramar Hotel in Santa Monica, where Lombard said its Starbucks Entertainment content unit will be relocating to Los Angeles.
"The opening of this office would bring a portion of the Starbucks Entertainment content team closer to the music labels and movie studios with whom they are in constant communication," he said.
Last week in Miami, the company opened its third Starbucks Hear Music location, where coffee drinkers can have CDs custom-burned with their lattes.
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