Reality Central, a new cable channel devoted to reality programming that's set to launch early next year, has changed its name to Reality 24-7 to reflect its "commitment to all aspects of reality television" and has added three executives to its board of advisers, bringing the total to nine members. The new board members are WMA president and CEO Jim Wiatt; Lucie Salhany, who has served as chairman of Fox Broadcasting Co. as well as president and CEO of UPN, supervising the network's launch; and David Siminoff, who recently retired as research analyst/portfolio manager at Capital Research.

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