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USA tops TNT for ratings win
July 28, 2009 USA Network will wrap up July as cable's most-watched network, averaging 3.15 million total viewers in prime, while sweeping all three major demos. According to Nielsen ratings data for the period spanning June 30 through July 27, USA averaged 1.45 million adults 25-54, 1.29 million viewers 18-49 and 553,000 viewers 18-34, thanks in large part to the success of its original series "Royal Pains" and "Burn Notice." Freshman drama "Pains" accounted for three of the top 20 programs on ad-supported cable, while lead-in "Burn Notice" also drew three of the month's largest audiences.
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