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Connected entertainment is key at MIPCOM
October 07, 2009 Accessing TV where, when and how consumers want was the theme of the day Wednesday as MIPCOM attendees pressed their pause buttons during the busy market to hear TiVo president and CEO Tom Rogers give a keynote speech before a panel focusing on "Connected Entertainment." The DVR giant called the TiVo service a "pop culture phenomenon" and reiterated his previous claim that TiVo is "the Google of TV." TiVo has evolved from a simple digital video recorder tool to an interactive TV powerhouse that offers traditional and new forms of TV technology on a single interface.
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