'Quarterlife' was made for cable -- or should've been

March 03, 2008 The former "thirtysomething" executive producer has been hailed as a visionary for attempting to make a go of original programming on the Internet; getting NBC to sign on for a second window was just the cherry on top. [...] the horrific ratings performance of "quarterlife" on NBC last week, compounded by ill-advised public remarks Herskovitz made expressing his regrets, stained what could have been a success story to remember. To add insult to injury, "quarterlife" has since been consigned to NBC's sister cable channel Bravo, which Herskovitz has deemed a better fit.

Subscribe to the Hollywood Reporter and see the entertainment industry from its best angle: the inside looking out. Complete access to real-time news and exclusive analysis that goes behind the scenes from film to television, home video to digital media.

   Subscribe now.