YouTube to run full-length TV shows

October 10, 2008 YouTube has announced a major shift in strategy, as the online video giant will begin streaming long-form professionally produced content, starting with a host of show from CBS' library such as Star Trek and Beverly Hills 90210. Executives at the Google-owned property said the decision to break from the site's traditional emphasis on short video clips was based on demand from its own user base and the fact that long form Web viewing has proven popular on other sites such as ABC.com. YouTube has been quietly exceeding it's previous nine-minutes-or-less limit for video length by offering several documentaries and excerpts from political debates, and it's users have responded positively, said officials.

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