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Buena Vista giving TV-DVDs a bit of CPR


May 31, 2007 Buena Vista Home Entertainment wants to breathe some excitement into the TV-DVD business, which after several years of explosive growth is beginning to lose some of its luster. The studio is taking the unusual step of announcing all its upcoming marquee TV-DVD releases at once and packing into them a wealth of novel extras, from Spanish-language audio tracks to a virtual fashion show, extended and bonus episodes and unaired story lines. Lori MacPherson, GM North America at Buena Vista Home Entertainment, said the studio wants to create "the biggest TV-DVD event this fall."

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