THE INFORMATION YOU REQUESTED IS ONLY AVAILABLE TO SUBSCRIBERS.

Accessing this information requires a subscription to HollywoodReporter.com.

Study: Most viewers will return to TV


March 18, 2008 A survey by a New York-based ad buyer finds a majority of TV viewers are more than willing to forgive and forget about the monthslong disruptions to their favorite shows. A total of 62% of TV viewers are planning to return to their favorites when the shows return to originals next month, according to a survey of 1,000 TV viewers released Monday by Carat. The writers strike has turned off 5% of viewers, the study says.

Subscribe to the Hollywood Reporter and see the entertainment industry from its best angle: the inside looking out. Complete access to real-time news and exclusive analysis that goes behind the scenes from film to television, home video to digital media.

   Subscribe now.

If you're a subscriber log in here

Note:
You must be using a "cookie enabled" browser in order to access the members-only areas. If you have disabled cookie use in your browser, you must enable it before entering your authentication info. For more info click here.

Current Print Subscriber?
Click Here to upgrade your subscription to include online access.

Have a Question?
If you have any questions, please call our Customer Service department at (888) 900-3782 or (323) 525-2113, or email mailbox@hollywoodreporter.com.