Another blow to broadcast model

May 05, 2009 Exactly six months ago, NBC Universal president Jeff Zucker stood in front of an audience of investors at the UBS Global Media and Communications Conference and posed two questions. In February, MyNet announced that it was leaving the league of broadcast networks to become a "hybrid national program distribution service," switching to syndicated content and giving a second night, Saturday, back to the affiliates, in addition to Sunday. Since taking over CW's largest affiliate group, Tribune, in February 2008, he began exploring ways to make the CW-affiliates relationship more beneficial for both sides and was an architect of the MRC experiment.

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