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Interview with MTVN's Salmi


November 13, 2006 Viacom has faced its share of criticism in recent months for lagging in the realm of digital media. The executive faced with changing that perception is Mika Salmi, named on Nov. 1 to the new post of president of global digital media at MTV Networks. Formerly founder and CEO of one of MTVN's latest acquisitions, Atom Entertainment, he is now charged with driving the digital agenda for 22 brands from MTV to Nickelodeon as well as more than 100 Web sites worldwide.

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