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'Dirty Jobs' spawns apparel, tools
June 02, 2009 The partners said they would initially focus on product categories, such as work wear, footwear, accessories, tools, safety gear and cleaning products for on-the-job and outdoor use. Interactive games and publishing products based on content and themes from the program will also be available. Added Elizabeth Bakacs, licensing vp at Discovery Communications, "The co-brand is a natural extension of the series and its unique relationship with the workers everywhere that need the right tools to get the job done."
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