In "YYY" -- oops, that's "$$$" -- the lead's early rally-around-the-rebel-flag yell sets the tone: "I live for this shit!" Played as a punk superman by Vin Diesel, the "Everyman" protagonist of director Rob Cohen's brawny spy film endures many hardships and performs preposterous feats of derring-do, and he tries very hard to be bad. OK, the Columbia Pictures release is called "XXX" (pronounced "Triple X"), and it's definitely not to be confused with an old-fashioned skin flick. Expanding on the multicultural milieu of streetwise tattooed guys with boss cars, hot girls and prison records, Cohen, Diesel and producer Neal H. Moritz -- all of whom scored with "The Fast and the Furious" -- should ignite a late-summer boxoffice inferno that will burn brightly in theaters and in ancillary markets.

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