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Xbox makes Primetime play


May 06, 2009 Microsoft is moving closer to its goal of bringing the worlds of TV and video games closer together. The long-awaited first offering for its Xbox Live Primetime initiative is an interactive version of the popular Endemol TV game-show format "1 vs. 100" that will air Friday and Saturday nights in North America throughout the summer and fall. Manuel Bronstein, director of Primetime's "100," said execs expect as many as 200,000 Xbox Live Gold members to play either the live versions of the game on Fridays and Saturdays or quick-play versions on other days of the week.

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