'Dexter' promo to dye for

September 27, 2007 Showtime and creative marketing agency Pop2Life will be turning fountains red in 14 U.S. cities Thursday to promote the second season of Showtime's drama series "Dexter." The network insists, however, that red was chosen because it is Showtime's corporate color and meant to get noticed and does not symbolize the blood spilled in the show about a blood-spatter expert for the Miami police who also happens to be a serial killer. Fountains in New York's Times Square, at Hollywood & Highland as well as in Philadelphia, Washington, Boston, Miami, Houston, Denver, Las Vegas, St. Louis, Pittsburgh, Indianapolis and Phoenix will be dyed red from morning till night, and the sites will be cordoned off with branded banner tape to promote the premiere of "Dexter" on Sunday.

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