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AMC, Sony launch 'Breaking Bad' Webisodes
February 16, 2009 "Webisodes create different experiences of the series that reach these multiple audiences in ways that resonate best for them," AMC senior VP marketing Linda Schupack said. "Walt's Warning," a first-person customized viral video featuring "Breaking" star Bryan Cranston hosted at Waltswarning.com, will have viewers choose their own adventure as they interact with Cranston's desperate science teacher-turned-meth peddler. The original minisodes feature the regular "Breaking" cast and include a flashback to Hank's (Dean Norris) pre-wedding jitters; Walt panicking when he realizes his wife has sold their vacuum cleaner, which houses his drug earnings; and a behind-the-scenes look at Jesse's (Aaron Paul) music video with his band.
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