SAG, AFTRA together for ad contracts

August 18, 2008 Unfortunately, the newfound harmony comes not on the subject of SAG's long-stalled contract negotiations with Hollywood studios but rather the actors unions' next round of talks with advertising industry groups. "In spite of the fact that AFTRTA did not respond prior to our July 26, 2008, board meeting, as we requested, the SAG national board of directors authorized Screen Actors Guild to participate in a Phase One joint negotiation," Rosenberg and SAG national exec director Doug Allen said in a letter to AFTRA leadership Monday. In 2006, the unions granted a two-year extension to current agreements with the Association of National Advertisers and the American Association of Advertising Agencies to allow time for a study on new-media compensation that was jointly commmissioned with the ad groups.

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