'American Idol' heads to iPhone

March 10, 2009 Apple iPhone and iPod Touch users will be able to get videos of the current 13 finalists in a confessional format, along with bios, pictures, news and other behind-the-scenes content from the reigning TV ratings leader. The application will also let fans test their talent-spotting power by enabling them to predict and then track which contestants stay and which go. David Luner, FremantleMedia North America senior vp for interactive and consumer products, notes that among the 25 million weekly viewers of Idol, We have millions of people who are going online because they want to get more.

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