Bravo revamps brand

June 01, 2009 The cable network and its digital platforms are undergoing a pop art-inspired redesign, and Bravo's "Watch What Happens" tagline is being replaced with a new one, "By Bravo." "The goal of this redesign is to give Bravo a fresh look that illustrates where our brand is going while staying true to our roots," said Bravo Media's general manager and exec vp Frances Berwick. We're reflecting the strength of our brand and communicating this to our audience by transforming the signature talk bubble logo from a television message, 'Watch What Happens,' to a position of curation and ownership, 'By Bravo.

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