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Arbitron Commercializes PPM in Eight Markets
October 06, 2008 The research firm also announced that it has asked the United States District Court for the Southern District of New York for a declaratory judgment and injunctive relief against the Attorney General for the State of New York to prevent any attempt to restrain Arbitron’s publication of its Portable People Meter listening estimates. On Friday (Oct. 3), the New York Attorney General said it would file suit against Arbitron to stop the company's rollout of the PPM, giving the research firm five days to respond. Arbirtron stated that any restraint on the publication of its PPM listening estimates would have an adverse impact on the radio broadcast industry and advertising industries as a whole, would cause Arbitron’s business to suffer severe irreparable harm, would cause economic injury to Arbitron’s shareholders and violates the Company’s First Amendment rights to publish its radio audience listening estimates.
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