Participant Media, Imagenation form fund

September 10, 2008 Participant plans to boost its slate from around four films a year to seven or eight features, with around half from the fund, to which both private companies have contributed an undisclosed share. The company has partnered with outside producers on virtually all features since it was founded in 2004, founded by chairman and deep-pocketed philanthropist Jeff Skoll with CEO Jim Berk and president Ricky Strauss at the reins. One-year-old ADMC, run by chairman Mohamed Khalaf Al-Mazrouei and CEO Edward Borgerding, launched Imagenation Abu Dhabi on Sept. 3 to develop, finance and produce full-length feature films and digital content for Arabic and global markets.

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