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NBC sales may be Olympics record


July 14, 2008 With the opening ceremony of the Beijing Olympics less than a month away, NBC Universal is close to earning a gold medal of its own. It's likely that NBC Uni will rake in north of $1 billion in ad revenue -- taking into account not only NBC and its cable siblings but also the online ad inventory that the company is aggressively selling. At the same time, other NBC Uni networks including Telemundo, USA Network, CNBC, MSNBC and Oxygen also will be carrying Olympic sports.

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