Capcom seeks more playtime in Hollywood

December 29, 2006 Japanese video game publisher Capcom, which has licensed its original franchise "Resident Evil" to Impact Pictures and Sony Pictures, recently stepped into the movie production game with an original "Street Fighter" movie due in 2008. After decades of creating such original game franchises as "Devil May Cry," "Lost Planet," "Dead Rising" and "Onimusha" (which has a film in development at Davis Films), it has hired Germaine Gioia to serve in the newly created post of senior vp licensing in its Los Angeles office. Gioia spent 13 years at THQ, where she helped build that game publisher from a small Nintendo Game Boy software maker into a heavyweight in the industry through strong children's licenses from Nickelodeon ("SpongeBob SquarePants," "Rugrats," "Fairly OddParents"), Disney/Pixar ("Cars," "Finding Nemo," "The Incredibles") and 20th Century Fox/MGA ("Bratz").

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