Three in can for 'Beer in Hell'

July 07, 2008 Max rose to fame after launching TuckerMax.com in 2002, garnering millions of unique site visitors to read his short stories and a $300,000 advance for his alcohol-fueled memoir for Penguin Books. The film, written by Max and Nils Parker, follows his trip to a friend's bachelor party, where he ensnares the groom in a lie that threatens the wedding, then abandons him to pursue further carnal knowledge. Czuchry will play Tucker Max, marking the actor's first starring role in a feature film.

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