SAG: Image is everything

September 13, 2007 SAG is urging the California Supreme Court to review a recent appeals court decision that the guild says severely limits the rights of publicity for its members and others in the public eye. In a Sept. 10 letter, SAG general counsel Duncan Crabtree-Ireland wrote that the June decision by the 2nd District Court of Appeal places an unfair burden on people in the public eye to police unauthorized uses of their image. Crabtree-Ireland said the decision is important to its members and those in the public eye because a "cornerstone of their careers" involves licensing the rights to display their image, including in product endorsements.

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