Image is all sorts of things

May 15, 2008 From Arnold Schwarzenegger suing a car dealership for using his picture as the "Terminator" in an ad, to Fred Astaire's widow stopping the use of the iconic dancer's image in a series of instructional dance videos, "right of publicity" lawsuits are sometimes the only ways an image can be protected. Under the proposal, the actors would still be compensated for sales of their TV or film clips, but give blanket consent to their use. "What we're talking about is the right of publicity, the right to control the use of your name and likeness for commercial purposes," industry attorney Jonathan Handel said.

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