Study: 65.7% of market to go HD by 2012

March 24, 2008 SNL Kagan said Monday that its most recent study, "Economics of High Definition Cable Networks," estimates that cable and satellite high-definition subscribers will penetrate 65.7% of U.S. multichannel households by 2012, up from 18.8% in 2007. More than one-third of homes now have HDTV sets, with that number growing each year, so "cable networks will face increasing pressure to offer more HD content," said SNL Kagan, adding that 74 high-def networks have launched since 2003.

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