Football overrun works overtime for CBS

October 16, 2007 A healthy overrun from the New England Patriots-Dallas Cowboys’ late game delivered dual primetime wins Sunday to CBS. CBS topped out at 26.4 million viewers and a 9.3 rating/27 share in adults 18-49 between 7 p.m. and 8 p.m., according to preliminary estimates released Monday by Nielsen Media Research. The CW’s Sunday schedule continued to barely register, with a repeat “America’s Next Top Model” (1.7 million, 0.7/2) coming out ahead of family drama “Life is Wild” (1 million, 0.3/1) and either “CW Now” (663,000, 0.2/1) or “Online Nation” (593,000, 0.2/1). “Life is Wild” dropped 25% from last week.

Subscribe to the Hollywood Reporter and see the entertainment industry from its best angle: the inside looking out. Complete access to real-time news and exclusive analysis that goes behind the scenes from film to television, home video to digital media.

   Subscribe now.